What you can learn from Danyl & the X Factor

Firstly, I admit. I watch it. Why? It’s a talent show. I love watching talent. I work with talent in all aspects of life. It’s part of and the thread of life. This guy has a lot of talent. But look who is coaching him and look where he has come from to where he is today. If you have never seen this clip watch it now before reading on.

You wouldn’t be reading this if it wasn’t for a talented designer who created designed the software for this to run on.

You wouldn’t be wearing your Jeans if it wasn’t for a talented creative coming up with the next design or driving your car to work if it wasn’t for the talented graduated who aspired to one day have the opportunity to work with the chief designer and submit his plans for the next model of his car.

It’s Sunday evening and I have just watched the X Factor Final show from last night and listening to the contestants that are battling for their futures and their dreams.
Dreams: All the semi finalists mentioned that it was their dream.

They have all had the passion to perform from a very early age. They are pursuing what they love.

What is your dream? Or what was your dream?
Think about that for a moment. Your career and in other areas of life?

Many people stop pursuing their dreams. If you are an athlete and your ambition was to win an Olympic medal but injury stopped you or you didn’t quite make it. What part of that dream can you cross over into your career or other areas?

Have you had another dream that you have shelved?

Do something that you are passionate about. It may start as a hobby or sport.

Mentors & Coaches: For me this is one of the most important aspects of X Factor. They have mentors and role models. The best in the world have coaches. Be it in sports, business and life. Look at where Stacey started the competition.
Having not performed before now the Diva from Dagenham has had great coaching and mentoring. A voice coach, a mentor, a stylist. They are all coaches who help to get the very best out of the performer.

How much coaching have you had in the past 12 months on different aspects of what you do? Bill Gates has a coach. Michael Jordan had a coach. Barack Obama has several coaches. Jose Mourinho had mentor.

If you don’t want to call them coaches cal them advisers, mentors, role models, teachers, agents, parents etc.

They come in various sizes and shapes and packages.
VIP: (Very Important Point) There isn’t any reason today why you shouldn’t have coaches because the books that are available today make the thinking and advice of people in your field of work and interests available immediately.

Challenges: Dealing with pressure has been the base level of finding the next pop star. I think many of them had had to deal with it in different ways.

John and Edward aka JEDWARD (I was a jedwards before those two!) But what I like about them is their persistence. They were booed and written about in the tabloids which would put anyone off chasing their dream but they DEALT WITH what was thrown at them and I think the mantra of Keep On Keeping On must have been their saving grace.
Fun: I’m sorry but whatever way you wrap this up it is a fundamental of what you are doing in sports, business and life. Are you having fun?

Emotions: When I ask a group of professionals in any context “What is Football, Rugby, Golf, teaching, coaching? Most will say a job, profession etc. When I ask them what it was it when you started they will say something quite different.
“Hobby, passion, fun, enjoyment, connected with the group.”
Yet very little has changed from before. You are paid to do what you do as a professional. But the environment doesn’t change.

All of the contestants mention how much fun they are having when they are on stage. What could you be doing that could add more emotion to your daily X Factor Stage?

My Pick for the final: Olly Murs & Danyl Johnson: I would buy their records. I like their style. Stacey…fabulous voice. She will be a great success because of her skills and more importantly she connects with people. She has humility that is endearing. Joe has an amazing voice, great talent but the Edwards household need something a little more funky.

When you have two children like Kobe and Marnie and their favourite song is Candy Shop, By 50 Cent. I don’t think Joe McElderry will get a sniff in the family car.

What’s your dream or passion?

Are you having fun with what you are doing?

Change the label: Are you enjoying what you do? Life is too sho

Do you have a mentor or coach?

Are you dealing with the challenges?

Be persistent?

A weekend of mental toughness

It’s a very important time of the year for many reasons. There are 39 days left in the year. Wow. It wasn’t September two minutes ago. Christmas is round the corner. I have been to Toys R Us today with Kobe and Marnie writing their massive list. They won’t be getting a copy of train your sports brain or my new home study course in their Christmas stocking…. more like Buzz Light year and Hello kitty.

RESILIENCE….

It has been a great weekend for sport watching some past and present clients. Lewis Moody is back in the No7 shirt and throwing himself at everything that moves. Great to see him back to his old self and overcoming his injuries. Makes my niggle in my left knee seem irrelevant. Lewis is a warrior who has bounced back from injury time and time again. His belief in his ability and his body to continually put himself on the line for club and country are a true sign of mental toughness or madness. I think a lot of the first and a little bit of the latter.

HUNGER & BELIEF

Lee Westwood has climbed back from the golfing abyss to recapture his great form of 2000 and win the Race to Dubai. It’s hard to imagine that Lee went from 5th in the world to over 200th in the rankings. I worked with him in that period of ascension when being No1 was a long way away to identify some areas to focus on.
What’s great about his crowning glory is that he never questioned his ability and more importantly had the hunger to be back at the top. He is mentally tough. You don’t win the number of tournaments that he has without being mentally strong anyway. That journey has been rewarded today. Congratulations to being European No1 again.


PERSISTENCE…

Reading FC win at home for the first time since January this year. The monkey is off the back. A great result and a testament of their progress as a group. Persistence is a valuable mindset in adversity. The mind needs evidence even when the outward signs are not showing.
A great job down there by Brendan Rogers, who said I was like winning a world cup. The players and the staff have seen that result coming. A long way to go in the season and I can see them climbing up the table now from here. Stay present….Let’s See What Happens!

A DECADE IN WAITING…..

A few weeks, Dundee Utd manager Craig Levine asked me to spend the day “training the football brain”. His first team squad were outstanding during the session, the academy players soaked it all up and the academy coaching staff, in a late session at the back end of a long day were very receptive to the tools and ideas.
I now check the results of Dundee Utd every week and today they beat Celtic 2-1 at home for the first time in a decade. Congratulations to all at Tannadice.
Have a great week,

Jamie

P.S.
Give the gift of Thinking Differently this Christmas with some trained brain personal development products.

Review the Golf Season Now

The winter is here and you are playing a few rounds less than you were or the clubs are back in the garage until the other side of the year. Many of you will be contemplating keeping your game in order with a series of lessons or a once a week trip to the range. But before have your eyes on the 2010 season what have you done about reviewing the 2009 one?

One of the most important areas of a performance is reviewing what you do AFTER you have played. So take stock of what the season was about.

Follow these steps to review what you did and where you need to improve next season.

STEP ONE: Benchmark the season. Was it Good, Average or Poor.

STEP TWO: Now chunk it into the different area of your game. Give yourself a score out of 10 with 1 being “need to get some serious work done…10 being Sweet”.

Short Game /10
Long Game /10
Mental Game /10
Practice & Preparation /10

STEP THREE: Now ask yourself these three questions for each category. You can ask these questions by taking the traffic light test for every part of your game.

RED: What do I need to STOP doing with my short game that’s not leading me to success?
AMBER: What do I need to keep doing with my short game because it works?
GREEN: What do I need to START doing to make my short game MUSTARD (hot) next year? And move it closer to a 10.
Run every part of your game through these three questions and you will come up with better answers.

STEP FOUR: Go to the movies. Sit down and replay some of the best rounds you had in 2009. Who you were with, where, what club you hit and the result.
If you really want to take your game to another level…write it down and capture it.

WINTER GOLF: A time to work on a few parts of your game.

SCORING: Medal cards destroy your game because you focus on the score. The bridge between social golf and medal golf is too big. Most players will focus on score too much.

Mission: Everytime you go out take a card. Become comfortable with a card in your hand. Try playing GOLFMISSION to close the gap.

BOGEY HOLES: Far too much emotion whilst playing the hole badly. Plenty of emotion, Plenty of Recall. Develop a neutral mindset. A poor mind has 3 reactions. Good, OK and Poor.

Mission: Keep your reactions Positive or Neutral. Celebrate the smallest success and even the mindset of “Good Miss”. You will be better prepared to mentally to get something from the hole.

GETTING ANGRY: One athlete in the world used anger and it helped him. He played tennis with a headband and told the umpire to &*%$. His name was John McEnroe. You are not “The Brat” so give yourself a break.

Mission: Decide before hand you will “Deal With” whatever the hole or the game throws at you.

OVER THE FLAG: Winter golf is great for firing over flags and developing trust and playing with freedom. Most amateurs are short of the pin not matter what the time of the season. Never long? Now is the time to change that.

Mission: Commit to being a club longer. The ball doesn’t fly as far in the cold. Club up…go big. Take one more than you think. In some case two and get used to that feeling of flying over the flag with confidence.

EQUIPMENT: 'I'm useless with this putter' Take the opportunity to get fitted this winter. It is amazing how many players have not had clubs tailored to their swing and/or body.

Mission: Go and get custom fitted. It’s not the equipment. It’s you not the putter. But go and rule out the fact it could be. It’s like playing in size 11 shoes when you are an 8.

CONDITIONS: Never judge the day by the weather. All conditions are good. Get used to tough conditions. When the weather turns it eliminates about 85% of the field who don’t and can’t play in the rain.

Mission: Use the mantra..”It’s only rain, it’s only rain!”

STRETCH YOURSELF: Become a good golfer not just good at your home course. Find other players who are better than you to play against. You will have to stretch to beat them and you will learn from their game also.

Mission: Play some golf by the coast this winter. Wrap up though. A great way to develop more mental skills in tough conditions is playing links golf. Seek out players who are playing at a different level. Get out of your comfort zone.

Winter golf is a great time to reflect and explore your game. It’s a time to test new mental skills and moves in your swing and let go of the previous seasons baggage.
Keep thinking the same way and you will get the same results.

Think Differently,

Jamie Edwards

p.s. Great Christmas Golf Gifts go to www.golf-mission.com

Trained Brain at the Belfry October

The course in October at the PGA Head Quarters was without a doubt one of the most enjoyable I have run in the past few years. I have a great time at all of them and so do the delegates. This was at a different level. There were so many components, the practical session that hasn't been done before, the much anticipated Visual Training from Sherylle Calder blew me and others away and I have been literally working for years to track her down. It was worth the wait.

"Dr Sherylle Calder was just unbelievable. I was truly on the edge of my seat, no wonder you pursued her for 3 years. Such a fascinating area and with such amazing results to back up her years of research. My clients would benefit so much from that training."
Adrian Riddell, Sports Psychologist and Golf County Coach

I said at the beginning of the course that some of the best moments will happen in the breaks and lunch where the information has time to settle and the connections are made with your own world.

Notably during those breaks that is where you begin to forge working relationships with people from different parts of the country and in this case, the world and across different industries.

Watch Instinctive Golf Founder Kendal McWade become Visually fit using the same vision training that the England Rugby and South Africa Rugby squads used.

Look out for the guys taking part in Nick Middleton's putting presentation that challenged conventional wisdom.
He can do that. He is an engineer by trade and a marketeer in another life and believes that you should have your own putting signature.

More on that next year in Preseason. So have a look at the video.

Keep coming back for details on some exciting 2010 developments.


Talk soon,

Jamie

Are you visually fit?

Adrian Rudge from Cranfield Academies & some of the coaches at the trained brain course are being supervised by Dr Calder training their visual fitness.

What can you do with 100 Days?

There are 100 days left of 2009. By the time you open this there may only be 99?

Last year, 12 months ago a client said they would wait until the new year to address the tasks,
the projects & to do's they hadn't done. I know that sometimes things get in the way. We become distracted.

We know family are more precious than ever & if you have a young family (Kobe just started school!) then you know that they become the barometer for the speed in which 9am becomes 5pm or the thought you had more time in the day and it is suddenly dark outside.

The topic of conversation with your colleagues goes something like....."It's getting dark early, isn't it?".......And if you didn't need reminding, I saw my first Christmas adverts this weekend too. Not on Oxford St, London but in St Andrews, Scotland.

SWITCHING OFF......Yet for many industries Christmas & December is the countdown to switching off.

Which actually means there are even fewer days left of the year to GTD (Get Things Done). I am not just talking about your professional "to do's" here. The personal tasks or promises to yourself too? What have you told yourself you want to learn, do, become?

What have you delayed or even started & not finished? What could you finish? Which one of the 2009 plans can you finish strong with?

The one you told your friends about over a drink....and put on the back burner when you have more time.....

Switching career.....Deciding you will leave work earlier once a week....Get in shape before the new year not after........What course do you want to go on that you have been putting off?
Get involved more with your kids team or give back to something?

But it all takes TIME and more importantly mental ENERGY. It's your time. Yes, I know you GIVE, GIVE, GIVE to everyone in your world. Which is important.....but the most important one is to check where YOU are in all of this.

Some ideas for your next 100 days...

1 - MEET & CALL: Who do you need to meet and call about a current or future project or situation that has been delayed?

2 - NO NETS: Stood on Centre Court at Wimbledon a few weeks ago they had no nets or lines. Imagine that, nothing to aim at. Make a 100 day plan. No plan..... you WILL be part of someones plan.

3 - THINK TEAM: Projects, goals, and the best plans are completed by teams not individuals. Who is on yours? Go find some players to make them happen.

4 - CHECK THE THERMOSTAT: The zone isn't about comfort. It is about going much further & embracing discomfort. Everything on the other side of comfort is where your next level is.

5 - BIOGRAPHY DOESN'T EQUAL FUTURE: But it can help if used correctly. You have a past that makes you smile and one that doesn't. Rewind the one that inspires you... play it again & again....also you have resources that can help you from the past. Where biography doesn't help you is when you dwell on the past. Pick from the past don't dwell on it.


6 - MEASURE & TEST: I have been coaching this in & out of sports. You have to write it down and measure where you are and test what you have been working on. Over the next 100 days turn it them in to short term milestones of 7 days, 10 days, 14 days etc.

7 - PLAY: Schedule time to play. The brain learns best when it is playing.

8 - REFRESH BUTTON: Your mind is no different from the URL at the top of your screen. Sometimes it just needs refreshing. Get out on the course, nature, bike, swim, walk, run or what ever you do to renew the pages of data.

9 - LAW OF REWARD: How will you reward yourself? Or celebrate at the end of 100 days? What will you do? Give yourself something to work towards. Doesn't have to be earth shattering. Recognition is good from external sources. A pat on the back or a mention in the press or company newsletter....BIG BUT. Give yourself permission to celebrate and the external will be a bonus.

Look out for the FREE webinar coming to keep you on track!

10 - BONUS: Tell a friend about your 100 Days. When you share a goal or project with someone then you are held to a standard that you have set. I'll share mine with you. You can check in with me to make sure I am on track.

In no particular order:
a. Successful launch my new golf performance game: Golf Mission...Look out for it
b. Finish plan for 2010 College project giving students mental skills
c. Play two more Royal Courses before year end
d. Finish draft of next book by end of November!!!
e. Start NEW Coaching Programmes October.

Leave a comment below. Look forward to hearing about your 100 day challenges.

Think Differently,


Jamie

Train Your Sports Brain Launch

New Trained Brain product "Train Your Sports Brain" have a look at the video.

There are some great bonuses....including a seat at the Trained Brain Course October 15th - 18th.

Jamie

Tennis With No Nets - The Home of Champions

Next week there will be 100 Day Challenge: I believe it's the 22nd September.

Are you ready for the final part of the year?

What could you achieve in the last 100 days of the year?

What have you not started?

Or finished? What is possible? Can you finish the year strong?

Who do you need to see?

What do you need to put in place before the start of 2010?

Who do you need to call?

What is in your TO DO box that is being put off?

100 DAY CHALLENGE: What will you do with them?


A colleague said that most people start to wind down in December ready for the Xmas period. He said that he has two months left of the year not three. Yikes!!!

So get to it. Act now.

Talk Soon,


Jamie

P.S. The Train Your Sports Brain programme is available now at www.trained-brain.com/tysb.com

Have a look at the video.

100 Day Challenge

Last year I posted an email. It had a ton of replies to it. I think it struck a nerve with people. Not saying my others don't but this one in particular had really hit bulls eye.

I asked what would you or could you do with 100 days? Would you delay finishing a project or would you get it done/started before the end of 2009.

What do you need to let go of? Handle? or Heal? Or even resolve that has been left.

It all started with a client who was going to postpone his last few goals until the new year. Action is important. The correct type of course. You have to do something though.

My good friend and colleague was recently diagnosed with cancer and he said there are things we put off that we shouldn't.

Your goals might not be related to a career. They could be fitness, health, financial, relationships or whatever.

Key point:
Where are you starting from. This is a great exercise I call it the "TNT" exercise that you can do both professionally and personally. It will create an explosion of focus on where your attention should be.

The TNT (Three, Now, Three)
1. Create three columns. One that reads "Three Years Ago" The Middle Column reads "Now" and the right hand column reads "Three Years Future"

2. List the following examples in each column & score out of ten with a brief description of each and why it is that number. For example, Living Environment Past 5: Lovely house, not big enough, need a garden. Now: Great view, small garden. Future: 5 bedroom house with large garden to have the children playing.

3. Start with the past, then move to the Now column and then move to the Three Years in Future. You cannot start moving forward without knowing where you are today.

Health/Fitness
Career
Living Environment
Social
Relationships
Financial
Sports
Friends & Family

And any other category.

have a look at where you are today and this will highlight where you should focus in the short term.

Jamie

Trained Brain: Six Step Decision Making

I wanted to share this with you as I had a client who asked me for an effective way to make decisions. ALL important or big decisions should be done on paper & from a neutral position. A few pointers from the video.

1. CLARITY: What's your outcome? Write this with emotionally rich language. You may have more than one outcome.

2. OPTIONS: What are your options? You need more than 3 because 1 option is no choice. 2 Options is a dilemma. 3 or more options gives you a choice.

3. CONSEQUENCES:What are the upsides and the downsides to each option? Write them down.

4. EVALUATE: Weigh up the consequences & review options.
What outcomes are affected?
How does each upside and downside impact your outcome? Does it move you closer or further away from your desired outcome?
What’s the chances of the upside/downside occurring? (scale of 1 to 10)
What’s the emotional benefit/consequence if this were to happen?

5. MAKE IT BETTER: Review the downsides. How could you make them better or eliminate them.

6. DECIDE: Based on probable consequences select the one that give you the best chance of meeting the OUTCOME IN STEP ONE.

a. You know the outcome now take action.
b. Make sure it will give the win.
c. Make it happen and DEAL WITH THE RESULT.

Talk soon,

Jamie

Solheim Cup and a great Captains Performance

This weekend I have been walking past the TV more than usual. The Solheim Cup has gripped me more than usual because I have spent the past few months working closely with captain Alison Nicholas and her vice captains.

The Europeans had never won on US soil so the challenge for the Captain was to shape the perceptions of a team that was minus Annika and to believe that it could do a job and come back with the cup.

Sunday I was no use to anyone. We went to a friends birthday party which I spent most of the time in front of SKY working out how many points were needed. At one point it really looked POSSIBLE and then a couple of shifts in momentum put an end to a very good spell.

Interestingly Laura Davis said she felt like she had done enough and "a couple of pars" would do it. That is the mind drifting into the future. Stay present. I look forward to Killeen Castle in 2011 with some trained brain clients competing for Europe.

Game Set & Perfect Match: The Wedding at Centre Court

A Chance meeting with Rob to work on his Tennis and his business skills leads to a perfect match with the future female stars at the club having trained brain sessions.

Those of you that have followed me for a while know that I talk about appreciating the small things in sports, business and life. Being present to experience. My good friends Dan Bloxham & Lizzie May are now Mr & Mrs B. Dan also is the Head Coach at the All England Tennis Club. Yes, THE Wimbledon.

Pictures on Centre court, his office looks out at Centre. I asked him "Do you still get that feeling when you come through the gates?"

"Everyday. We still have to pinch ourselves." He replied. There are many things that we have in sport, business and life that we overlook because we see them too often.

What have you not noticed around you that has always been there?

Talk Soon,

Jamie

p.s. Subscribe to my You Tube Channel for upto date videos.

In Heaven in Edinburgh

I'll keep this brief but yesterday I was in heaven. I don't need any excuse to go to Edinburgh. Last year I was asked if I could speak to a group of Executive Personal Assistants. I thought about it for a split second and when she said it was in Edinburgh I said YES of course!!

So I tied it in with a game of golf at Archerfield Links which is next door to Muirfield and the home of the ladies British Open Champion too. Beautiful course, great staff, clubhouse fantastic. Got beat, only just and played very well.

Then off to the Georges Hotel for the PA's & what was meant to be 45 minutes turned out to be an hour and half. Another dash for the train. Next week we will be ready for Finish Strong.

www.trained-brain.com/get-ready-to-play.html for your FREE CD.

Kobe Races His Mentors at Atherton Racing HQ

I have just got back from Denmark and headed out to North Wales to see the Athertons before they head to the World Championships in Australia.

Have a look at Kobe, a very keen extreme sports fan (until he falls off) and who has grown up with Dan, Gee and Rachel coming for sessions over the past 3 years. I will never forget Cleave Lewis saying to me that if you are going to improve then you have to find someone who is competing at a higher level to test your skills against.

The great Laker & Miami NBA coach Pat Riley said when he was 9 years old his father would send him to play basketball with his older brothers. More often than not he would come back crying. His borthers would plead with their dad not to let him hang out with them. "It will be good for him. He has to go back."

After spending the afternoon with his "heros" Kobe has even more of a thirst for speed.

Have a look at the videos to the right and check out his afternoon with some World Champions.

Another Royal Course Crossed Off: Royal Copenhagen

The workshop tonight was at Royal Copenhagen. We sneaked some holes in with Klas Olsson and one of his very good pupils. Some golf courses you see a few animals and wildlife. This was breathtaking. I was walking up the 6th fairway tuning in to the environment, staying present and looked up and saw this dark shadow in the grass that wasn't long grass at all. I said "Is that what I think it is?" Klas smiled, having heard this many times with a first timer.

Lying in the long grass was a herd of deer. Not two or 3 but at least 100! The one time I want my phone on the course I didn't have it! I am waiting for some pictures to come back to me because this was one of the truly most beautiful things I have seen and then I walked as close as 5 meters to them.


Birkdale next in September.

Talk Soon,

Jamie

Mustard: The missing ingredient

I finally made it to Denmark and got past boarding this time with a passport that was valid. The PGA of Denmark coaches had a day of mental training for coaching. The missing ingredient? Mustard! A Mustard short game. HOT!! HOT!! If you are not red hot around the greens it will have an afftec on your confidence.

More on that in Finish Strong Golf.

Then it was back to the hotel at the airport as I was flying back to Manchester to film an interview on the emotions of cliff diving. There is one eotion linked to jumping off a cliff for no reason at all when no one is chasing you? Madness!

Nike Academy Launches & First Session at Man Utd

The Nike Academy Boys Get A Second Chance. These young players who have been released from their clubs will have access to some of the best experts in the business. The first session was at Carrington the training ground of Man Utd and a session with the Assistant coach.

I was on hand to introduce them to mental training in the evening. We stayed at the hotel many of you know from my courses, The Radisson Edwardian where these boys were treated like premiership footballers for the weekend.
We will be working on their game throughout the season. Keep your eye on youtube and Premier League World on Sky 2.

Do Something Difficult Everyday

I have just arrived back from my trip to Dublin and I am going back in the morning to the Ladies Irish Open to see Rebecca Coackley and Ali Nicholas.

Today I presented some Trained Brain skills to 40 Clinical and Occupational Psychologists. Great session. Challenging. They told me I was courageous. I guess to them it was like the lions den. I came out alive.

I have come back to say good bye to my good friends from San Francisco who have spent a few days with me and the family.

The Psychologist Mihaly Csikszentmihalyi pronounced "cheek-sent-me-high-ee" said "Human beings are most fulfilled when they do something difficult everyday.

What have you done today?

Red Bull Red Ketchup

What do you get when you mix a blend of friends, colleagues, and some press together early evening in the heart of London? A mix of people who have been intsrumental at some point in my career or life. In the head quarters of the world's coolest brand I gave an insight into why I wrote the book and some of the reasons why we all need a little ketchup added to parts of our life to help us go to the next level.

Special Day in Stevenage

Where has the month gone? Rob Cheney of the Golfers Academy has just put on a great evening for 100 of his clients and his sponsors Specialist Cars. The GOLFMISSION cards went down great and are really going to be that bridge between the practice/social round and competition. More on that later in the year about how GM can transform your game.

BMW Specialist Cars are incorporating the TRAFFIC LIGHT TEST into their company reviews.
Ask yourself these questions:
RED: What do I need to STOP doing that is not leading me to success?
AMBER: What do I need to KEEP doing?
GREEN: What do I need to START doing that can lead to even more success?

Talk Soon,

Jamie

Coffee Club with the Weather Girl

Just returned from being the 'token bloke' as Heather describes me. My local station BBC GMR (Manchester) has a slot called the coffee club that is hosted by none other than the lovely Heather Stott. It's ALWAYS two female guests and a bloke discussing the issues of the week and a plug of course for Mental Ketchup which has just gone to number 99 in all books on Amazon.co.uk!!!!

Thank you to all who purchased one of the first copies. Go to http://tinyurl.com/lb8pgq for your copy. Be quick though.

Trained Brain Tennis @ Wimbledon

The Future of British Tennis is in good hands. It was my scheduled session with a group of very talented youngsters from the All England Tennis Club under the guidance of Head Coach Dan Bloxham.

These girls and boys are under 12 years old and are really developing great tennis brains. Whilst there I did the "Winning Parent" Session for a group of 6 parents to update them on the progress and give them a taste of Mental Ketchup.

Look out for these youngsters over the next few years.

Premier Training Convention a Huge Success in the Forest

The first ever Premier Training convention was a hit with all attendees. Those who made it through the snow to arrive at Centre Parcs, Sherwood Forest, Nottingham, UK last week for two days of networking and learning new skills. Companies such as Fitness First and Village Leisure were present at what will be an annual event. Premier is the leading training provider in the industry and will be working closely with trained brain to develop trained bodies and trained brains too.

It is an exciting time for mental training in the industry and many of the PT's kept trained brain's Jamie Edwards busy with questions on how to take their skills further. Look out for a number of courses in the coming months for fitness professionals. Jamie's new book Mental Ketchup: The Source of Peak Performance was preveiwed with some of the tools and ideas presented in the workshops.